"Identychnist" is a collection of cotton-silk bandana scarves designed as a modern accessory that preserves a deep connection to the ancient language of Ukrainian ornamentation.
Each pattern blends contemporary aesthetics — in tune with today’s rhythm — with forms rooted in traditional motifs from across Ukraine’s diverse regions. We’ve turned to ancestral symbols that have traveled through generations and breathed new life into them with bold, modern design.
Within these scarves, you'll find stylized “sunflowers” and “windmills” — symbols of movement and energy; “kosytsi”— floral elements resembling braided petals; delicate motifs from Podillia and Hutsulshchyna; and graphic oak leavesinspired by traditional patterns from Lviv region.
These elements carry not only aesthetic value, but also deep symbolic meaning. They are not locked in a museum of the past — they become part of the everyday image of a modern woman: natural, effortless, and rooted.
This collection is about identity — seen as something living, flexible, and multifaceted.
It’s about the inner constellation of feelings, beliefs, and visual codes through which a woman expresses herself: her tastes, her cultural bond, her role, her sense of belonging.
It’s a story of individuality.
Of a woman who searches for meaning in details. Who loves beauty not only for its form, but for the story it tells.
A woman who knows how to combine simplicity with elegance — and wears history, even without saying a word.